IT之家 10 月 19 日讯息，腾讯体育官宣与 NBA 再次实现续约，将继续算作“NBA 中国数字媒体独家官方互助伙伴”与 NBA 深度策略互助至 2027 年。

IT之家查询得知，BA 与腾讯的互助伙伴推断始于 2009 年，两边于 2015 年签署了一项为期五年的互助伙伴契约，腾讯通过迁徙端和 PC 等数字媒体平台，每个赛季为球迷带来赛事直播及原创节目。

2019 年 7 月，腾讯体育布告将继续算作“NBA 中国数字媒体独家官方互助伙伴”至 2025 年，为中国球迷带来包括 NBA 赛事直播、点播、短视频在内的全方向不雅赛和互动体验。

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